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Global Strategy Implementation at the Business Unit Level: Operational Capabilities and Administrative Mechanisms

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Abstract

The study examines the impact of internationally strategy on organizational design and the influence of the organizational design on effectiveness at the business unit level. The empirical findings are based on survey responses from eighty-two business units competing in global industries. The findings are supportive of the contingency notion which suggests that business unit effectiveness is a function of the fit between the international strategy and the organizational design.

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*Kendall Roth is Assistant Professor of International Business at the University of South Carolina. He earned his Ph.D. at the University of South Carolina. His current research interests focus on the content of international strategy and the strategic control of multinational corporations.

**David M. Schweiger is Professor of Management at the University of south Carolina. He earned his Ph.D. at the University of Maryland. His current research interests focus on the implementation of mergers and acquisitions, top management team decisionmaking and, the implementation of international strategies.

***Allen J. Morrison is Assistant Professor of Business Policy at the University of Western Ontario. His research interests are in the areas of world product mandates, competition in global industries, and the strategic management of multinational corporations.

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Roth, K., Schweiger, D. & Morrison, A. Global Strategy Implementation at the Business Unit Level: Operational Capabilities and Administrative Mechanisms. J Int Bus Stud 22, 369–402 (1991). https://doi.org/10.1057/palgrave.jibs.8490307

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  • DOI: https://doi.org/10.1057/palgrave.jibs.8490307

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