Zusammenfassung
Mit dem Begriff „Big Data“ wird im Gesundheitskontext auf ein breites Spektrum soziotechnischer Phänomene des Umgangs mit digitalen gesundheitsbezogenen Daten verwiesen. Auf Grundlage des Forschungsstands bietet dieser Beitrag einen strukturierenden Überblick über das Themenfeld. Dafür werden verschiedene Generierungs- und Verwertungskontexte sowie unterschiedliche Datenarten und kommunikationstechnologische Anwendungen dargestellt, anhand derer sich prototypische soziale Praktiken beschreiben lassen, sowie Rahmenbedingungen und Konsequenzen skizziert. Darauf aufbauend werden abschließend Ansatzpunkte für die Gesundheitskommunikationsforschung aufgezeigt.
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Grimm, M., Lampert, C., Wolf, S. (2019). Big Data im Gesundheitskontext. In: Rossmann, C., Hastall, M. (eds) Handbuch der Gesundheitskommunikation. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-10727-7_4
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