Abstract
The purpose of this essay is to explain the main elements in the diffusion of innovations model, and to apply them to the special case of the diffusion of new telecommunications technologies like fax, E-mail, mobile telephones, INTERNET, and others.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Allen, David (1983), “New Telecommunication Services: Network Externalities and Critical Mass,” Telecommunication Politicy, 12 (3): 257–271.
Granovetter, Mark S (1978), “Threshold Models of Collective Behavior”, American Journal of Sociology, 83: 1420–1443.
Markus, Lynne M. (1990), “Toward a ‘Critical Mass’ Theory of Interactive Media,” in Janet Fulk and Charles Steinfield (eds.), Organizations and Communication Technology, Newbury Park, CA, Sage, pp. 194–218.
Rogers, Everett M. (1994), A History of Communication Study: A Biographical Approach, New York, Free Press.
Rogers, Everett M. (1995), Diffusion of Innovations, Fourth edition, New York, Free Press.
Rogers, Everett M.; Collins-Jarvis, Lori; Schmitz, Joseph (1994), “The PEN Project in Santa Monica: Interactive Communication, Equality, and Political Action,” Journal of the American Society for Information Science, 45 (6): 1–10.
Schmidt, Joseph; Rogers, Everett M.; Philips, Ken; Paschel, Donald (1995), “The Public Electronic Network ( PEN) and the Homeless in Santa Monica”, Journal of Applied Communication Research.
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 1995 Wissenschaftliches Institut für Kommunikationsdienste GmbH
About this chapter
Cite this chapter
Rogers, E.M. (1995). Diffusion of Innovations: Modifications of a Model for Telecommunications. In: Stoetzer, MW., Mahler, A. (eds) Die Diffusion von Innovationen in der Telekommunikation. Schriftenreihe des Wissenschaftlichen Instituts für Kommunikationsdienste, vol 17. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-79868-9_2
Download citation
DOI: https://doi.org/10.1007/978-3-642-79868-9_2
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-60002-2
Online ISBN: 978-3-642-79868-9
eBook Packages: Springer Book Archive