Summary
Estimation of a demand schedule facing a firm. Application of a theory of stochastic processes to consumer panel data for nationally advertised brands of frequently purchased consumer goods (orange juice, coffee, margarine).
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Rights and permissions
Copyright information
© 1976 Springer-Verlag Berlin Heidelberg
About this chapter
Cite this chapter
Telser, L.G. (1976). The Demand for Branded Goods as Estimated from Consumer Panel Data. In: Mathematical Models in Marketing. Lecture Notes in Economics and Mathematical Systems, vol 132. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-51565-1_6
Download citation
DOI: https://doi.org/10.1007/978-3-642-51565-1_6
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-07869-2
Online ISBN: 978-3-642-51565-1
eBook Packages: Springer Book Archive