Abstract
Developing strategic approaches to value creation for their firms and others is among the most fundamental challenges that managers face in all businesses. This implies the need to better understand both how value is created and the roles various parties within and outside the firm play.
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Sebastiani, R., Corsaro, D., Vargo, S.L. (2014). Transitioning to Value Co-development. In: Baglieri, E., Karmarkar, U. (eds) Managing Consumer Services. Springer, Cham. https://doi.org/10.1007/978-3-319-04289-3_8
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DOI: https://doi.org/10.1007/978-3-319-04289-3_8
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